Dec 28, 2020
Lots of entrepreneurs online like to flex their revenue numbers (especially when they’re trying to sell you their program!). But gross income doesn’t give you the whole story.
Behind the scenes they could be completely broke! Want to avoid this? The secret is to keep your expenses low.
In this episode, I discuss why...
Dec 21, 2020
Virtual events are becoming more and more popular. But they can be harder to pull off than live events. When you’re not face-to-face with your customers, you have to make sure you get every piece of the event right.
In this episode, virtual event expert Kantis Simmons discusses a framework for delivering an amazing...
Dec 14, 2020
The online platform Clubhouse is blowing up. And they used brilliant marketing to do it. When you understand the principles beyond their strategy, you can take your business to the next level… fast!
In this episode, I discuss how the specific tactics they use, how to take maximum advantage of these platforms, and how...
Dec 7, 2020
Every day, your ideal client is hit with a barrage of digital advertising. If you want to stand out, you have to nail your messaging.
In order to do this, you have to figure out who your target audience is and what they want. Otherwise, you may as well put your ad budget in a pile on the floor and light it on fire.